Capsule Collection This Is Him Zadig & Voltaire

Capsule Collection This Is Him Zadig & Voltaire is Ideal For

The Rebel with a Sensitive Core: A Portrait of the Lover Archetype

This Is Him by Zadig & Voltaire is not a fragrance for the timid. It is a scent of contrasts—dark vanilla wrapped in smoky woods, leather kissed by bergamot’s brightness. The person who wears it is equally complex: a modern-day Lover archetype, one who thrives on intensity, sensuality, and a quiet defiance of convention. They are drawn to beauty, but not the kind that is easily tamed. Their life is a dance between passion and restraint, between the desire to be seen and the need to remain just out of reach.

Aesthetic and Style: The Art of Controlled Chaos

Their wardrobe is a carefully curated rebellion—luxury with an edge. Black leather jackets, well-worn boots, cashmere sweaters that feel like a second skin. They prefer textures that tell a story: soft yet resilient, refined but never pristine. Their style is an extension of their philosophy: life should be felt, not just lived.

In art and music, they gravitate toward the raw and the poetic—Leonard Cohen’s gravelly wisdom, the moody cinematography of Wong Kar-wai, the unpolished honesty of Sylvia Plath’s verses. They appreciate craftsmanship but distrust anything too polished. Perfection, to them, is sterile. They would rather see the cracks—the humanity beneath the facade.

Philosophy and Values: The Pursuit of Depth

They believe in intensity over permanence. Love should burn bright, even if it doesn’t last. Friendships should be deep, not numerous. They despise small talk, preferring conversations that unravel into the early hours, where wine and philosophy mix freely. Their values are rooted in authenticity—they would rather be hated for who they are than loved for who they are not.

Yet this same intensity can be their undoing. They romanticize pain, sometimes mistaking drama for depth. They are drawn to the bittersweet, the melancholic, the things that cannot last—and in doing so, they may sabotage their own happiness.

Relationships: Intimacy and Elusiveness

In love, they are magnetic but elusive. They draw people in with their depth, their ability to make others feel truly seen. But just as someone gets close, they retreat—not out of cruelty, but out of fear. The shadow of the Lover is the fear of being consumed, of losing themselves in another.

Their relationships are passionate but often turbulent. They crave connection but resist dependency. They love fiercely but leave before they can be left. This push-pull dynamic is their greatest contradiction: they want to be known, yet remain unknowable.

Lifestyle: The Seeker of Moments

They are not bound by routine. They prefer cities at night, empty streets bathed in neon, the hum of a bar where the music is just loud enough to drown out the noise in their head. They work in bursts of inspiration—creative fields suit them best, where structure is fluid and emotion is currency.

But this same freedom can become a cage. Without discipline, their life becomes a series of fleeting highs, leaving them restless and unfulfilled. They mistake movement for progress, intensity for meaning.

The Shadow: When Passion Becomes Self-Destruction

The Lover’s greatest weakness is their refusal to settle—not just in love, but in life. They chase the sublime so relentlessly that they overlook the beauty in the ordinary. Their fear of mediocrity can make them dismiss stability as stagnation.

They may also become addicted to their own melancholy, wearing their sadness like a badge of honor. In darker moments, they romanticize their own suffering, mistaking it for depth.

The Light: A Life Lived Fully

Yet when balanced, they are extraordinary. They remind others what it means to feel deeply, to love without reservation, to seek beauty in the cracks of the world. They are the ones who make life richer, more vivid, more alive.

Their fragrance—This Is Him—captures them perfectly: warm yet untamed, sensual yet elusive. It lingers in the air long after they’ve left the room, a reminder that some souls cannot be contained.