Icø Impulse
Fragrance Story
Icø by Impulse is a Floral Aquatic fragrance for women. Icø was launched in 1999. The nose behind this fragrance is Ann Gottlieb.
Composition Profile
About the Perfumer
Painting That Reflects Icø Impulse

The Demon Seated by Mikhail Vrubel, 1890
This evocative painting captures the complex, mysterious aura of the fragrance. The rich textures and contemplative mood mirror the fragrance's depth and striking presence, while the bold use of color reflects its distinctive character.
Classic Song That Matches Icø Impulse

"Rhapsody in Blue" by George Gershwin, 1924
Like Icø Impulse, Gershwin's masterpiece seamlessly blends contrasting elements into a harmonious whole. The composition's elegant transitions between dynamic and serene passages mirror the fragrance's evolution on skin. Just as this scent brings together traditional and modern elements, "Rhapsody in Blue" merges classical structure with jazz improvisation, creating something sophisticated yet accessible—an auditory parallel to this fragrance's olfactory journey.
Fragrance Notes
All Notes
The complete scent profile
Icø Impulse by Impulse offers a distinctive olfactory experience that stands out from other fragrances in its category.
Crafted with the finest ingredients and a blend of traditional and modern perfumery techniques, this fragrance represents the pinnacle of the perfumer's art.
Icø Impulse embodies the distinctive style of Impulse while adding a unique chapter to their fragrance portfolio.
Character Profile
Icø Impulse is Ideal For
The Icø Impulse Enthusiast: A Portrait of the Rebel Archetype
To wear Icø Impulse is to embrace contradiction—a scent that is both icy detachment and impulsive fire. The person who chooses this fragrance is not one to be easily categorized. They reject the mundane, seeking instead the thrill of the unexpected, the sharp edges of experience. Their soul resonates with the Rebel archetype, the force that dismantles convention to make space for something raw, authentic, and untamed.
The Essence of the Rebel
This is someone who thrives on disruption, not for chaos’ sake, but because they believe in the necessity of breaking old forms to allow new ones to emerge. Their philosophy is one of radical self-expression—they refuse to be bound by societal expectations, preferring instead to carve their own path. They are drawn to the unconventional, the avant-garde, the things that make others uncomfortable.
Their style reflects this: a deliberate clash of textures, a mix of sleek minimalism and rebellious details—perhaps leather paired with something fragile, or sharp lines softened by an unexpected fluidity. They appreciate the tension between control and abandon, much like the fragrance itself, which balances cold precision with an underlying wildness.
The Light Side: Freedom and Authenticity
At their best, this individual is fiercely independent, unafraid to challenge norms and inspire others to question their own limitations. They value authenticity above all, detesting pretense and empty conformity. Their relationships are intense but honest—they attract those who crave depth and are repelled by superficiality.
Their lifestyle is one of movement and experimentation. They may be drawn to careers in creative fields, activism, or any domain where they can challenge the status quo. They are not afraid of solitude, often retreating into introspection to refine their vision of the world. Their tastes in music, art, and literature lean toward the provocative—works that unsettle, that demand a reaction.
The Shadow Side: Destructive Impulsivity
Yet, the Rebel is not without their demons. The same impulsivity that fuels their brilliance can also lead to self-sabotage. They may reject stability too vehemently, mistaking commitment for imprisonment. Their disdain for tradition can sometimes blind them to wisdom that exists outside their own experience.
In relationships, they may struggle with consistency, oscillating between deep connection and sudden withdrawal. Their need for constant reinvention can leave others feeling unsteady, unsure of where they stand. At worst, they become the very thing they despise—a slave to their own defiance, trapped in a cycle of reaction rather than true liberation.
The Philosophy of Icø Impulse
To this person, life is not about finding balance but about embracing extremes—the frozen stillness before the leap, the fire that follows. They do not seek to be understood, only to be free. Their greatest challenge is learning when to destroy and when to build, when to resist and when to yield.
They are the storm and the eye of the storm. And in that paradox, they find their power.
Pros
- Exceptional longevity that lasts throughout the day
- Complex evolution offers a rewarding sensory journey
- Versatile enough for various occasions and seasons
- Unique composition stands out from mainstream fragrances
- High-quality ingredients ensure a premium experience
Cons
- May be too intense for casual everyday wear
- Higher price point reflects premium positioning
- Bold projection might be overwhelming in close quarters
- Certain notes may polarize some noses
- Not ideal for those who prefer subtle, skin-close scents
Fictional Characters Who Would Wear This
Harvey Specter
from "Suits"
Confident, polished, and always in control – this scent matches his sophisticated persona.
James Bond
from "007 Series"
Elegant yet dangerous, with a complex character that unfolds over time, just like the fragrance.
Daenerys Targaryen
from "Game of Thrones"
Commands attention with a powerful presence that balances fiery intensity and regal grace.
Sherlock Holmes
from "Sherlock Holmes"
Appreciates complexity and nuance, with a distinctive signature that's easily recognized.
Miranda Priestly
from "The Devil Wears Prada"
Exudes authority and refined taste, with an unapologetic boldness that demands respect.